Everything included in
Guest Engagement
Comprehensive Guest Profiles
Every guest has a rich profile — stay history, room preferences, dietary requirements, special occasions and communication preferences.
Stay History & Preferences
See every previous stay, folio, room type and preference at a glance — personalise from the moment they arrive.
Birthday & Anniversary Alerts
Automatic alerts for special occasions — your staff can prepare a welcome gesture or upgrade before the guest even arrives.
Loyalty Points Management
Earn and redeem points across all outlets — rooms, F&B, spa and activities — with configurable loyalty tiers.
Email & SMS Campaigns
Send targeted offers to past guests — pre-arrival, in-stay and post-departure communications to drive direct bookings.
Guest Feedback Portal
Collect feedback during and after stay. Alerts for negative feedback so your team can resolve issues before guests leave.
VIP Guest Management
Flag VIP guests for special treatment — automatic alerts to all departments so the whole team is prepared.
Repeat Guest Recognition
Instant recognition of returning guests at check-in — staff are prompted with the guest's preferences before greeting.
Guest Segmentation
Segment your guest database by stay frequency, revenue, nationality or any custom attribute for targeted campaigns.
Direct Booking Incentives
Reward guests who book direct — special rates, upgrades or bonus points to shift business from OTAs.
Feedback Analytics
Analyse feedback trends by department, period and guest segment — identify what drives satisfaction and what needs improvement.
Social Media Integration
Monitor and respond to online reviews — integrate guest satisfaction data with your reputation management strategy.
What Guest Engagement does for your hotel
Increase repeat bookings with personalised loyalty programmes
Reduce OTA dependency by rewarding direct bookers
Catch and resolve guest issues before they become reviews
Personalise every stay with preferences from previous visits
Drive ancillary revenue through targeted F&B and spa offers
Build a proprietary guest database — your most valuable marketing asset
How hotels use Guest Engagement
Business Hotel
Frequent corporate travellers expect their preferences remembered — room type, floor, pillow preference, newspaper. CRM makes this effortless for your team.
Luxury Property
VIP management, personalised welcome amenities and proactive service recovery — all triggered automatically from guest profiles.
Resort with Loyalty Programme
Guests earn points across rooms, spa and F&B. Targeted campaigns bring them back during off-peak periods with personalised offers.
RELATED MODULES
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